In today’s world of mass media where we all have smartphones in the palms of our hands, there are simply no excuses for a real estate professional not communicating properly with any of your homebuyers. If something important pops up, a buyer or seller can send a text message, shoot an email, or simply make a phone call in no time. Nowadays, you don’t even have to remember a client’s number, as everything is already programmed into our smart devices.
Regardless of our sophisticated outlets, both buyers and sellers of Palm Beach Gardens real estate often complain about the lack of communication from a real estate professional following a signing. While there is no question that we are all busy in our daily lives, there is simply no excuse for letting a customer fall off your radar. Whether it’s a weekly e-mail, a monthly call, or even a birthday wish, you need to check in and let every client of yours know that he or she hasn’t been forgotten.
Keep in mind that staying in contact with your buyers and sellers of homes for sale in Palm Beach Gardens is the greatest method of generating new leads for yourself. You may not see a big difference overnight, but it is crucial to lay the foundation for future business.
First of all, pick up a landline telephone and dial your client’s ten digits. You do not need to spend more than a couple of minutes chatting. Just check in to see if there’s anything new going on in his or her life, and offer any of your services to assist. You can also take advantage of the opportunity to request any referrals. Take note of any important changes in his or her life, such as a new job, a marriage, a baby, or even renovations on his or her property. That way, you know the right questions to ask the next time you two touch base with one another.
Set aside a little time to handwrite a customer of yours a little note after every meeting. Doing so shows much more appreciation than simply adding his or her name to your e-mail blasts or postcard mailing list. Maybe add a personal photo with your family to stick in the receiver’s mind, rather than being tossed away in the garbage. Considering how few real estate professionals spend the time to write out personal messages, this will allow you to stand out above your competition.
It is also recommended to invite any client to grab a coffee or a bite to eat in a restaurant of his or her choosing. This allows you to build a friendly rapport, as well as a professional one. Keep the conversation low-key, but do not forget to offer your professional real estate services.
Never forget just how important referrals are for Palm Beach Gardens homes for sale. You must rely on your relationships with past customers to steadily build new clients. That means stay in touch, be a quality friend and a good listener. That way, when the time comes to for him or her to offer a referral for a Palm Beach Gardens home for sale, you will be at the top of his or her list.
About Berkshire Hathaway HomeServices Florida Realty:
Berkshire Hathaway HomeServices Florida Realty has 42 locations serving 19 counties throughout Florida and approximately 1,800 sales professionals. The full-service brokerage, founded in 1999, is a wholly owned subsidiary of WCI Communities, Inc. To learn more about the best Palm Beach Gardens real estate business, visit www.BHHSFloridaRealty.com today.
